|
Telemarketers engaging in
fraudulent or high-pressure sales tactics have become a problem in the
industry, and it is a problem that CANON would like you to have all the
facts about. How serious is it? The
Federal Trade Commission,
the U.S. Postal Service, and local Better Business Bureaus nationwide have
judged the problem serious enough to issue warnings about so-called "toner
pirate" practices, and in some cases, investigations have led to lawsuits
against deceptive telemarketing companies.
CANON’s main concern is for
the customers who have placed their trust in CANON equipment. The most
serious concern for CANON customers is the likelihood that supplies sold by
these companies may not be genuine and might damage CANON equipment or
significantly reduce its performance. However, equally important for our
customers is the bottom line: Even though deceptive telemarketers say that
the prices they offer are exceptionally low, in fact the opposite is usually
true; the prices are often grossly inflated.
Since they never retain
customers, these practitioners must make all the money they can on the first
sale. Their business depends on using high pressure and deception to make a
lot of sales fast.
Here's
what to watch out for:
- The caller is not the authorized
salesperson you normally deal with.
- The caller tries to avoid giving their
phone number.
- The sales pitch is high-pressure, with a
time element—if you don’t "act now", the price being offered will change.
- These operations often get information
about your equipment by pretending to be a Customer Service representative
making a customer satisfaction survey. Once they know the machines you are
using, a salesman will call back with the pitch tailored to your
equipment.
Here's what to do:
- Always get information about any
salesperson calling with whom you are not familiar.
- Get their phone number, and call them back
at that number before you do business. Most deceptive telemarketers will
not give out their phone number.
- If the caller is unfamiliar but claims to
be from your normal dealership, check with a contact person that you know
at your dealership before you go further.
- Compare prices with your normal dealer
before you buy.
- If you come in contact with one of these
scams, report it to the Federal Trade Commission, the Postal Service or
your local Better Business Bureau.
If you wish to submit a report of your
experience, you may write to your local Better Business Bureau, or to:
The
Federal Trade Commission
Division of Marketing Practices
6 Street and Pennsylvania Ave., NW
Washington D.C. 20580
On Line Complaint Form
(available daily between 3AM-12AM EST)
The United States Postal Service
P.O. Box 4140
Burbank, CA 91503
We trust that by directly communicating with
the agencies referred to above, they will assist in eradicating these
unscrupulous practices, which have been going on nationwide for years.
|